The Vanishing Breed or The Worst is Over or It’s Digital Stupid!

Lloyds_List1I thought we were witnessing the death of the Newspaper industry with the demise of great newspapers like the Rocky Mountain News, Kentucky Post, Baltimore Examiner and just last week, the world’s oldest Newspaper in print, Loyd’s List, announced it was going to Digital publishing only. founder, Jeff Bezos bought the Washington Post and a last minute deal saved the 171 year old Newark Star Ledger. The publishing world is not going to hell in a hand basket after all. The New York Times paywall model is working better than anyone expected ( full disclosure: I subscribe to the online edition only). Readers have learned they prefer to read journalism from bonafide journalists. The transition from printed page to online is happening and readers are indeed happy to pay for good content. images

In a recent article in the Post by Paul Farhi, Bezos said: ““We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we’re successful: Put the customer first. Invent. And be patient,” he said. “If you replace ‘customer’ with ‘reader,’ that approach, that point of view, can be successful at The Post, too.”

I’m excited with the Bezos purchase of the Washington Post because it speaks volumes for the future of Journalism. With the polarization of news (let’s call it what it is… entertainment) content and platforms, ie; Drudge Report, etc. Journalism is indeed alive and well. The future is great journalisim to continue on your tablet and phone, not so scary after all.

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